Invento PET Can
Release Date
2015
Client
Invento PET Can Company
Scope
Website Design, Rebranding, UI/UX, Print, Packaging, 3D Renders, Promotional Video
Team
Piotr Laskosz
Piotr Laskosz
Maciej Mucha
Piotr Laskosz
Piotr Laskosz, Krzysztof Nowak
Mateusz Szulik, Krzysztof Łabno
Drukarnia Wydruk
Case/Brief
The world loves innovations - it is unquestionable.Our task was to enhance the visual side of one of them. The Invento PET Can is a fresh idea yet developing faster than anyone could imagine.
Our task was to develop the company’s brand image so it could take yet another leap towards completing its goals.
The solution
We have covered a number of formats to refresh the brand - logo design, bottle design, packaging and website design. The bottle design is the centre piece of the brand, that will attract the attention of the consumer.
Branding warm-up
We made a very conscious decision to design a project which will show that the can is transparent and has an unusual shape.
Finally, we put it all together to arrive with a closed lid. One signet for universal purposes? Why not.
The shade of navy blue that we chose, forms a strong liaison with its depth - bringing to mind the people who take responsiblility for their actions and make well-informed decisions.
But wait! There is something more to it - a dash of egoism and the need to make others subordiante. Without these traits the innovative idea would not gain such momentum.
Can
Can lid
Invento signet
The World of PET Cans.
New Chapter.
No problem, Invento has it all and even more - the confidence that the new wave will engulf the world.
Many shapes,
many ideas
Possibilities no longer have to be limited technologically. The lack of any barriers in the production of innovative cans gives a sense of individuality - to Customers and to businesses.
WOW or World Open Wider
Brain cells firing during the creative process can bring you a real pleasure. The effects of hard work can motivate you. And such was the case when designing the visual shape of Invento brand.
Pixel Perfect
tailored icons
The iconography is complementing the content, therefore we were more than happy to indulge in its design. Each of the icons was designed with meticulous precision.
Modern design,
interacting with the idea
Readibility, attractiveness, visual transparency. We put all of these qualities to life on Invento website.
